How Much Candy Do Americans Eat on Halloween? - The Halloween Issue

Reading/Vocabulary activity

°     What’s your favorite candy? 
°     What did you like as a treat when you were a child? 
°     How many chocolate bars do you think you would be able to eat in the same day?
°     Do you have a sweet tooth or do you prefer salty food? 

Candy is everywhere during Halloween season. It is stacked for weeks in ceiling-high piles at the supermarket. It is pooled in giant bowls on people's desks at work. Teachers hand it out at school. On Halloween night, homeowners everywhere load it by the handful into trick-or-treaters' pumpkin buckets. And even after the big night itself, it is sold in discount bins throughout the land.

So adding it all together, how much Halloween candy do we devour?

According to Susan Whiteside, vice president of communications at the National Confectioner's Association (NCA), confectionery sales for Halloween 2011 in the United States will be $2.3 billion — a new record.

Indeed, despite these hard economic times, Halloween candy sales continue to rise by 1 to 3 percent each year.

Divvying up the total among the U.S. population, the average American will spend about $7.36 on Halloween candy this year. "Snack-sized versions of the candies that are popular year-round are also the most popular at Halloween," Whiteside told Life's Little Mysteries. "The focus is typically on small, individually wrapped single-serve packages of chocolate and non-chocolate candies."

Of course, one type of candy becomes popular during Halloween that is not often eaten the rest of the year: candy corn.  "About 35 million pounds of candy corn was made for the season," Whiteside said. That's 1.76 ounces, or about 27 individual candy corns, for each and every American.

As you might have suspected, Halloween is "the largest confectionery holiday," Whiteside said, followed by Easter, the Christmas/winter holiday, and finally Valentine's Day.

Adapted from an article in by Natalie Wolchover

Reading Comprehension:  Say whether the following statements are TRUE or FALSE

1.During the Halloween season you can find special sizes of typical chocolate bars.

2.Candy sales are always increasing.

3.People spend hundreds of dollars on candy.

4.Candy corn is the most popular candy in this season.

5.In terms of candy consumption, Easter is slightly bigger than Halloween.

Vocabulary:  Match the verbs to their definitions. Find the examples in the text to help you.


A. Accumulate within a contained area.

B. Divide or share.
3.Hand out

C. Cover or envelop something.
4.Divvy up

D. Place or arrange in a pile.

E. Distribute.

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